Unpacking Samsung: Samsung Mobile’s innovation story, unpacked, one box at a time.

 

From the release of the SH-100 mobile phone in 1988 to the first wristwatch phone. The World’s smallest TV phone to our first MP3 phone. We introduced the S Pen with the Galaxy Note series and paved the way for Phablets. We’ve even climbed mountains to make the first 3G call from Everest. Gone underwater to test the ability of the Galaxy S5 and curved glass to create the first dual edge screen smartphone.

A lot of the stuff we captured in camera (apart from summit of Everest, although it was built) and this film shows you a bit of how we did it: